Trend: paperless rebates

A high volume of retailers and manufacturers are adopting paperless rebates - which are redeemed through a simple online platform rather than the traditional mail-in process.

This can be attributed to the fact that paperless rebates are greener, they make the rebating experience simpler and more rewarding for consumers and the online redemption platforms give sponsoring businesses access to a captive audience that is more likely to opt-in to ongoing email communications or make additional purchases.

Parago, the nation's largest rebate provider, has surpassed 75 million total paperless rebates delivered, and released news on this trend today. Click here.